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10 Web Design Statistics for 2021

Web design has changed drastically since the beginning of the internet, and there's no exception in 2021. Here are 10 web design statistics to know.

Check this out: almost 60% of internet users will switch to another site if one takes too long to load on their phones. That’s why it clearly pays to invest in quality web page design that has a great display at home and on the go. 

Still not sure why responsive web design is so important?

Here’s the thing: web design has changed dramatically since the beginning of the internet, and there’s no exception in 2021. Take a look at 10 web design statistics to know below!

1. 38% of Users Skip Non-Responsive Sites

Shockingly enough, a whopping 38% of Internet readers will totally disengage with a website if it’s layout or content isn’t eye-catching enough. From a frustrating directory to a bland homepage, there are many ways to turn a viewer off of your site. To combat this, be sure to invest in a results-driven website design company that will really grab the viewer’s attention. 

2. 48% of Users Think Web Design = Credibility

Believe it or not, up to 48% of Internet users think that a professional web design helps companies determine if the site is credible enough. In fact, this was the number one factor for deciding whether to click on a particular site or not.

3. 89% Will Shop Your Competitor’s Site

Sadly, if customers aren’t satisfied with what you offer on your site, 89% of Internet viewers will gladly shop your competitor’s site to find what they are looking for instead. And nobody wants that, right?

To prevent this, be sure to offer an unforgettable user experience for everyone who visits your site. If you’re not sure how to get started, we highly recommend that you contact a professional web design company ASAP.

4. 44% of Users Leave Sites Without Contact Info

In case you didn’t know, up to 44% of Internet users will leave a website if it doesn’t have enough contact info for customer service purposes. That means that it actually pays to show customers where your business is located and how you can promptly serve them. Make sure to include your phone number or email address to keep viewers engaged as well. 

5. 70-80% of Viewers Research Businesses Online

Crazily enough, anywhere between 70% and 80% of Internet viewers will research a small or local business online before they visit their storefront.

So if you want to make your small business stand out, be sure to have local keywords, SEO, and articles to attract viewers to your page. Who knows? You may have a new customer in no time.

6. 51.3% of Users Search Online With Cell Phones

In this modern-day and age, it may not shock you that 51.3% of Internet users view the web from the comfort of their smartphone device’s screen. Before you visit your local web designer, ask them if they can make a highly convertible website that displays well across both home computers and portable devices. If the answer is yes, then you’re already on your way to building up your clientele base.

7. 47% of Viewers Expect Fast Loading Times

Get this: according to the latest statistics, 47% of Internet viewers expect your website to load in as little as two seconds. If that’s not the case, then you run the risk of the viewer heading to your competitor’s site to buy the same product or service instead. 

8. 82% of Viewers Like Reading Blogs

In a nutshell, up to 82% of Internet viewers like reading custom content such as blogs and articles on a company’s website. Not only does customized content add a layer of trust between the viewer and the website, but it can also tell the viewer key information about the company in question as well.

To get started, make sure that your company blog has at least three to five articles in it for customers to enjoy. As time passes, feel free to steadily add on to your current blog lineup. You’ll have a whole eBook’s worth of information before you know it!

9. 70% of Users Prefer Content Over Brochures

In this case, 70% of Internet users would rather learn about a new product via new and exciting content as opposed to outdated brochures. So instead of hitting your viewer’s with the equivalent of a Powerpoint presentation when they enter your website, keep it short and sweet with pictures or videos that get the job done for you. We promise you won’t regret it.

10. 47% of Users Read Content Before Buying

Last but not least, it’s important for the small business owner’s to know that 47% of Internet viewers will read up to five pieces of contact before contacting a representative for more information.

To make sure that the right user’s stay on your site, provide several quality pieces of reading material for your customer’s to consume. Once they establish a sense of trust with you and your business, they’ll be more than likely to get in touch with you soon!

Looking For Quality Web Design?

Feeling clueless in the web design department?

If you are still on the hunt for quality web designers you can trust, then your search is officially over. When it comes to quality web design companies, we’ve got you covered.

From having an interactive web design to a blog full of fulfilling and unique content, there are more than a few ways to keep a potential customer on your company website. Not only is a top-notch web design key to making more sales, but it’s also a great way to find your target audience as well,

Ask our team of professionals how to get started today!


Picture of Mark Hallman

Mark Hallman

Mark works with business to engage their audiences online via targeted marketing campaigns, conversion based websites, and ongoing measurement and optimization.

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