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The Evergreen Blog is here to help people be successful with their marketing efforts and to find and connect with new customers and existing customers online.

A Guide to Lead Generation in 2021

Lead generation is a big part of digital marketing. Check out this guide to make sure your lead generation knowledge and strategies are up to date.

Brand Guidelines: 5 key features that you need to include

This post will cover some of the key pieces needed to help you create strong brand guidelines for your business.

8 Tips for working with a web designer

Choosing the right web designer is crucial in ending up with a website that properly reflects your business and helps you achieve your goals. Here are 8 tips to make sure you get great results.

Digital Marketing and the Know, Like, and Trust Factor

We all know that your customers need to know, like, and trust you before they will buy. Learn how to translate this in a digital world.
two young business owners at a computer

5 Things Your Small Business Website Needs

Here is a list of items that your small business website needs in order to connect in a meaningful way with your customers.
person working on laptop in office

How to build an engaging homepage on your website

Your website is the face of your business. Learn how to build an engaging homepage so you can start to convert more site visitors into paying customers.

5 Tips for Transitioning to an Online Business

In today's world, more and more businesses are moving online, but how can you do it? This guide provides 5 tips for transitioning to an online business.
website accessibility

What is website accessibility and why is it important?

Website accessibility is crucial for ensuring all your users have a great experience. Learn more about what it is and why it's important here.
two people working on a new website

How Much Does a Website Cost

Asking what a website costs is a little like asking how long is a piece of string - well, it depends. Here's a breakdown of what to expect.
add personality to your website

4 Ways to Add Personality to Your Website

Whether we are aware of it or not, every business has a personality. It's the unique flavour that you and your team bring to the table.